陳列是一種視覺表現(xiàn)手法，它運用各種道具，結(jié)合時尚文化及產(chǎn)品定位，運用各種展示技巧將商品的特性表現(xiàn)出來。陳列要隨展示目的、展示方法以及購物方式的不同而變化。合理的商品陳列可以起到展示商品、提升品牌形象、營造品牌氛圍、提高品牌銷售的作用。

什么是陳列設計師？形象地說，他們是終端賣場的點金人，是用藝術(shù)裝點著美麗。他們通過自己對商品內(nèi)涵和商家要表達的營銷概念的理解，借助自己的專業(yè)知識，讓商品在“陳列道具”、輔助商品、裝飾品及燈光的襯托下閃亮登場，把原本看似沒有關(guān)聯(lián)的物件巧妙地組合搭配，使單個感覺呆板的商品鮮活起來，從而提高商品的美感和檔次。

 Wutong Innocence focuses on building a brand model of multi category output, and launches a multi category product portfolio with petty bourgeoisie life feelings and original design style around the "five product strategy" and "five high stores". The brand combines natural aesthetics, lifestyle aesthetics, and fashion aesthetics organically, highlighting visual, brand, and experiential senses.
Brand background
Wutong Gense is headquartered in Foshan, Guangdong. The three founders, Mr. Liu Jianxin, Mr. Su Yin, and Ms. Cai Chuanyu, decided to establish the Wutong authentic brand after observing the phenomenon of insufficient satisfaction of comfort and quality demands in the underwear market. The aim is to provide consumers with intimate products that combine comfort and fashion, and redefine the underwear wearing experience.